Homepage
"Discover more" navigation

When "Discover more" is clicked the page scrolls down to a nav section, leading to product features.

Feature page
Feature detail view

Users scroll through a number of device features, getting more information via the slide up panels. The success of the campaign would be judged on the amount of engagement an user had with the site so keeping messaging concise and people browsing as many pages as possible without frustration or losing interest really mattered.

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